BUILDING A MORE PERSONAL SCENT
Shopping for fragrance has always been a guessing game. The result is something we all have. That five year old bottle collecting dust on the shelf.
We wanted to change this, and the concept was simple. Offer premium scents tailored to your style and delivered to your door.
While at Commodity, I led the creative team to build a brand that combined accessibility with understated luxury. We challenged tradition and helped create a movement that brought niche fragrances to a new and wider audience.
Commodity can now be found at Sephora retail locations worldwide.
Creative created between 2012-2013